Michael Lebowitz

The guy is smoking crack - he has also clearly complicit in Ad Age's attempt to take a tabloid journalistic approach to generating traffic to their site.

A complete load of bollocks, and you were right to demand fair treatment from BBDO.

This absolutely blows me away to read. It's incredible the lengths that people will go to in order to differentiate them from the crowd. For a campaign that shattered so many conceptions and conventions, I'm bummed out to read that one of our own has crossed the "party lines" pandering to the traditional agencies.

Maybe, just maybe, this pioneer, nay, this maverick, is looking to sweep in and pick up the BBDO account where you squarely and rightfully left it. I really can't see how this article will benefit his groundbreaking (sans visible portfolio) shop.

I'm glad that y'all have joined up in SoDA, and hope that it furthers the agenda of the digital agency. I have jumped ship myself and am working for a start-up, but I'm sure my path will lead me back through the agency world again. Hopefully when I return, that ad agency - digital agency structure will include a lot more respect from top down, and won't include any shady "oops we forgot to mention you" situations like what you and your team endured, Michael.

The article talks as if you can just toss some insight (BBDO) and technology (Flash, Papervision) into a bucket, swirl it around and pour out an experience as great as the Voyageur site. The writer completely forgets to mention the fact that those items are tools that need to be used by artists and developers to create such a work of art.

After reading this I wonder to myself: "What did Big Spaceship do to piss this guy off?" It obviously seems to be written out of spite to the agency rather than promoting any actual intellect.

Andrew Christensen | Geek.Blog | http://blog.728media.com

What an idiot....

I think my view of his article is clear :)

@merrick... eat some action script bible... what a fool!!!

@Mike and BSS... deep respect :)

Publicity (yes that's his first and last name)
That author missed a couple of key items.
1. Should hair and makeup get their own award for working on a film? Actually they can.
2. Traditional agencies will now look to bring digital in-house. Well in my experience many have been at that with mixed results.
There's much change happening now. Not sure where it will net out but it's all certainly lively out there.

the man clearly needs pharmaceutical help ...nurse!

I commend you for bringing this up. It was bound to become an issue sooner or later and as the entertainment industry finds ways to recognize the countless hours put into projects, dialog is key to moving it in the right direction. Speaking out about anything will garner controversy. Given the amount we've had this year, one more bit of productive controversy is good controversy!