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advertising in 2009 (via @plnnrz)

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not much explanation necessary

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4 Comments

Sep 21, 2009
redsquareagency said...
Pretty much.
Sep 22, 2009
Carlos Bronze liked this post.
Sep 24, 2009
Evan Roberts said...
What is augmented reality? (in the context used here, I could take a stab at the literal definition)
Sep 24, 2009
paolosanchez said...
@Evan Roberts: I believe its advertising presented in a virtual space overlaying live action. Best application example I've seen is watching baseball games on tv - the ads behind the homeplate are digitally added. Same technology applied in watching football games on tv when you see the 1st down line markers.

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